The magazine AllmänMedicin is published in collaboration with the Swedish Association for General Medicine (SFAM) and is aimed at members of SFAM who work as general practitioners in public and private activities, district doctors, family doctors, private doctors, researchers and health centers. 

Our latest reading value survey confirms that AllmänMedicin is at the top in terms of reading value together with Distriktsläkaren, Dagens Medicin and Läkartidningen. The magazine is medically oriented and is a perfect complement to the magazine Distriktsläkaren when it comes to content and advertising. 

AllmänMedicin is published four times a year in about 3 000 copies. You can read the magazine online at and you can fins more about the association on their website

Would you like to be seen in AllmänMedicin and reach about 3,000 readers in primary care?

Kontakta  Jean Lycke  för vidare diskussion, alternativt klicka på knappen här till höger för att själv bli kontaktad! Jean når man på  070-277 15 11  alternativt

You do know that you can also advertise in AllmänMedicin's electronic newsletter, which goes out to all members in connection with each publication of the magazine? 

Get in touch for more information!


You will find all important dates for each issue in the table below - but if you want, you can subscribe to our publishing calendar to, for example enable automatic reminders before each deadline! Click here for Google Calendar-format and here for iCal-format

Nr Material day - printed ad in paper
Publishing day
1 30 January 6 March
2 17 April 23 May
3 4 September 9 October
4 6 November 11 December

The electronic newsletter comes out in connection with the respective publication of the newspaper and material must be available to us no later than 7 days before dispatch.

Send printable PDF in booked size (see measurements below given in width x height)

  • Full page insert4-color, 210 x 297 mm + 3 mm bleed

  • Spread, 4-color, 420 x 297 mm + 3 mm bleed

  • Cover 2 & 3, 4-color, 210 x 297 mm + 3 mm bleed

  • Cover 44-color, (due to space for inkjet addressing) 210 x 262 mm + 3 mm bleed

  • Half page, 4-color, 180 x 132 mm

The magazine is printed with the profile  PSOcoated_v3_FOGRA51.icc  (click on the link to download the profile as a zip file)

We will gratefully receive your material as a high-resolution pdf via email to  with a copy to:

All banners must have a size of 240 x 240 pixels and we work with the file formats GIF, JPEG and PNG. It is perfectly possible to use animated gif files, which change images, both on the web and in newsletters.

Material skickas till and should preferably be available to us at least 7 days before the planned publication time together with information regarding forwarding. We can also assist with material production if desired.

Here you can read more om våra banner-specifikationer.

How fun, we appreciate that! Please contact editor in chief Jens Halldin at for further discussion.

No problem! Send an email to and we will help you, or  fill in your contact details here .

You will find all the information regarding our integrity policy at